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Branding and Identity for a Desktop Application


  • Logo Design
  • Branding & Identity

*I replaced the name and contents with a fictional one for presentation purposes

The client wanted a character to be the logo of their desktop application, and a robot best represent the function of the app. I made the character to be simple yet iconic, one that can be easily remembered. I also included other characters, and aligned it to the main character's (Robo) features, to add variety to promotional materials.

Joseph Buela ©